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Saturday, 3 June 2017

Looking for SEO Analyst @ Matrimony.com

Looking for SEO Analyst @ Matrimony.com

Matrimony.com Limited
3 - 5 yrs
Not Disclosed by Recruiter Posted 11 days ago Job Applicants: 89 Job Views: 417

Job Description

 
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    Dear Candidates,

    We are hiring SEO Analyst candidates for Chennai Location!!

    Role: SEO Analyst
    Job Objective: To execute and deliver on SEO goals for marriage services and new initiatives

    Desired experience:
    4+ years of experience in Off-page optimization, Keyword Analysis & Competitor Analysis
    Prior experience of working in SEO tools like Google Search Console, Google Analytics, SEMrush, & Moz will be a plus
    Experience of content writing for off-page optimization will be a big plus

    Strategic responsibilities:
    Opportunity Sizing: Perform detailed keyword research on the websites by considering the existing SEO reach, competition benchmarking and cross-channel analysis to arrive at targeted keyword sets. Use inputs from this analysis to employ a bottoms up approach to forecast the organic opportunity for the websites.
    Goal Delivery: Lead the SEO goal achievement plan as a part of project teams
    Technical Analysis: Lead comprehensive technical site audits on desktop as well as mobile to identify gaps like page indexing, text to HTML ratio, broken links, etc. and suggest recommendations. Also drive the execution of optimization plan with the project managers.
    On Page Optimization: Lead detailed analysis of all on-page attributes like H1 tags, meta-tags, title tags, etc. and provide recommendations based on SEO best practices for optimization. Also drive the execution of optimization plans with the project managers.
    Content Strategy: With keyword research as the fundamental input lead a deep dive on site content to lay down a content strategy. The strategy needs to provide keyword to page mapping, identify content gaps and suggestions in the form of content calendars for both on and off the site. Also drive the execution of optimization plan with the project managers.
    Off page: Lead in-depth link analysis by evaluating multiple link data points and properties. Categorize the links as positive or negative impact links and create action plans around link building or removal. Also drive the execution of optimization plan with the project managers.
    SEO analytics: Lead data analysis on SEO and derive actionable insights to enable continuous optimization. Be analytical and creative in representing SEO data in different reports and dashboards. Provide SEO insights over weekly, monthly and quarterly touch points.
    Technical Knowledge:
    Strong knowledge of SEO Both On-page and Off-page optimization
    Knowledge of SEO tools and processes will be a plus
    Strong skills in content writing will be a plus

    Exp: 3 - 5 years

    Communication skill should be excellent


    Interested candidates please share your updated resume to 
    gnanaselvi.devaraj@matrimony.com

    Regards,
    Selvi 
    HR - TAG
    Matrimony.com
Salary: Not Disclosed by Recruiter
Industry: IT-Software / Software Services
Functional Area: Marketing , Advertising , MR , PR , Media Planning
Role Category:Online/Digital Marketing
Role:Search Engine Optimisation /SEO Analyst

Keyskills

SEO Analysis search engine optimization analysis sem analysis internet marketing analysis search engine analysis SEMrush SEO

Desired Candidate Profile

    Please refer to the Job description above
Company Profile:
Matrimony.com Limited
Matrimony.com Limited
Matrimony.com Limited
Matrimony.com Ltd is the largest and the most trusted matrimony brand in the world with employee strength of around 4000 associates in India and abroad. The service offering of the brand are in matchmaking and marriage related services through websites, mobile sites and mobile apps and is also complemented by 150+ company owned retail outlets. Its flagship products are BharatMatrimony, CommunityMatrimony and EliteMatrimony in the matchmaking business, with over 2.5 million active members availing these services.

The company is ISO 9001:2008 Certified and in its pre IPO stage and is expanding into a $ 54 billion marriage services market. Matrimony.coms current offerings in the marriage services business are MatrimonyDirectory, MatrimonyPhotography and MatrimonyBazaar. Bharat Matrimonys presence is also there in USA, Canada, UK, UAE, Singapore & Malaysia
Recruiter Name:Gnanaselvi D
Contact Company:Matrimonycom Limited
Website:http://www.bharatmatrimony.com
Telephone:8838648233

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